Viewing entries tagged
marketing

Pants Branding

Pants Branding

I made one joke, more than five years ago, about "pants" being an inherently funny word, and now "being pantsless" is the most memorable part of my brand. Now that is funny. 


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Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
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3 tips for starting your own free range career

3 tips for starting your own free range career

A lot of the people I interview are "free range humans" (to steal a term from Marianne Cantwell). Essentially, these are the folks who have figured out how to have the ultimate voice in their careers. They decide what they do for a living, how they do it, where they do it, and when they do it. Most of the time, this means working for yourself, which can be trying but almost always amazing. 


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

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The VERY FIRST Wordslinger Podcast is LIVE!

The VERY FIRST Wordslinger Podcast is LIVE!

I'm stupid excited about this one. I just posted the very first Wordslinger Podcast! 

I've worked on this one for a while now, and it's been fun pulling it together. Every week I plan to feature a new story. In fact, story is the point! I'm looking at all aspects of story in our culture, in business, in indie publishing, and anywhere else I can find it. So I hope you dig it. Be sure to subscribe, and come back every week to fill your brain with the sweet, sweet tones of a man in a closet. 

Studio.

I really should put both those words on the same line.


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
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My interview on the Content Marketing Podcast with Rachel Parker

My interview on the Content Marketing Podcast with Rachel Parker

I had the pleasure of sitting down with Rachel Parker, of Resonance Content Marketing, to chat about my author coaching business and how to use books as part of your marketing strategy (even if you're not an author). You can check out the podcast on the Resonance Content Marketing blog by clicking here!


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








The "one sure trick" to marketing for indie authors

The "one sure trick" to marketing for indie authors

Marketing is hard. Also, marketing is easy.

And if that makes your head hurt, it's worse knowing how absolutely true both those statements are. I'm learning, as I dig deeper into marketing my own books, that the whole system is kind of conflicted and confused from within. 


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








Simple is better

Simple is better

Over-complicating things is a pretty sure way to make yourself crazy and cranky. Boil down everything you do to it's most basic elements. What's the simplest way to describe your work, your marriage, your friendship, your goals? That's your focus. See how easy that was? You don't even have to read the rest of this post now. 

I may not have thought this through. 


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








Tools of the trade

I use a handful of tools in my daily trade, whether that's Marketing Smartypantsness, Creative Direction, or Wordslinger novel noodling. There are tons of apps and software packages out there to help with just about anything you can think of, but here are a few fall-backs I use, and how I use them.


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








Look who's talkin' about "Citadel: First Colony"

Look who's talkin' about "Citadel: First Colony"

"Citadel: First Colony" is the first book in a series that is driven by character more than setting or circumstance. This series contains a group of characters I have come to love, and I truly believe they could be placed in any setting, from Downton Abbey to Doctor Who to Modern Family, and result in great stories. 

And because I think you will love them, too, I'm willing to put my money where my mouth is! Read on to find out how.


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








White trash in the trailer park of words

Little known fact: Gnomes love Apples.

Little known fact: Gnomes love Apples.

I didn't grow up wanting to be a Copywriter. I did believe that I would write, that was never even a question. If and when I pictured my future, I pictured myself as a writer (and as a teacher, for some reason, which I've done from time to time with mixed results). I didn't always have a clear vision of what being a writer would look like, but I knew that was something I wanted to be. I wanted to have a book with my name on the spine, wearing a groove into its particular library shelf after being repeatedly grabbed, read, and replaced for the next lucky reader.

I think that's what I had in mind. Truthfully, I don't remember the particulars. I just remember discovering that I could  write, that I liked  to write, and it hit me, somehow, that all the books I was reading were  written. I wanted to be the one writing them.

Of course, I fell under the same malady that a lot of writers fall under. It's best summed up with this quote: 

"I hate writing. I love having written."
—Dorothy Parker

Writing can be tough. It's work, after all. Quiet, lonely, isolated, time- and attention-consuming work. Do I relish sitting down to the keyboard or putting pen to paper, knowing how much work I have ahead of me? 

Well ... yes. But not always. Sometimes I'm uninspired, unenthusiastic, unimpressed. It's less of a "writer's block" and more of a "soul block." I want to write, but at those times it's like dragging words out by their hair, like an episode of "Cops," set in a trailer park where words live, where paragraphs may bully and beat sentences until they're too afraid to stand alone, and punctuation hides, screaming and wailing in the corner, mucus dripping from their tiny little noses.  

So when a writer (even Dorothy Parker, I'm sure) says that they hate writing, that's likely the part their talking about. Because sitting down and jotting off a story that flows like fine wine into crystal is the fun  part, but real writing  is what happens when you have to drag those words out and beat them down in front of a camera guy and an audience that watches for the sheer entertainment of seeing folly.

When I became a Copywriter, it was out of necessity. I needed money. I liked eating, had become accustomed to it, and wished to continue in that lifestyle. I needed something that I could point to as proof that I wasn't a damned liar, and in fact I did make a living by jamming words together in meaningful ways thank you very much . I became a Copywriter because it was closer to the mountain, as Neil Gaiman put it.

Do I want to be a Copywriter? Sure. I like the work. It's interesting. 

Do I want to be a Copywriter forever? No, of course not. It's not that interesting. 

And in fact, I'm starting to see the corners peel up on the veneer of this career. Copy is sort of ... repetitive. It's called copy for a reason, after all. It's me, using my writer's brain and skill and passion, over and over again, to come up with clever variations on the things I've already said a thousand times. Sometimes, in the transcription, there are little errors that I can polish to brilliance. Sometimes, though, the paint just looks scratched and dull and maybe a little overdone. 

I was born to write. I don't doubt that at all. I prove it by doing it, every single day, without fail. I don't take a break for birthdays or Christmas. I don't take vacations from it. It is  the vacation, most of the time. And whether it's writing ad copy, writing a book, writing a short story, writing an article, or just writing an email to a friend, it's work I do because I'm driven to do it, and I make it better and better as I go because that's what you do when you're obsessed.  

But books ... being an author of books, writing and polishing and completing and publishing books ... yes. Yes, that's what I do. I'm a writer because I write. I'm an author because I dream.  


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

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ducks & doobies you read

If you watch this video, a bus full of orphans will be saved from a river. 


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








wintery wonder wordslinger

Brrrr. Just ... brrrrr. 

Winter is coming. Oh yes. Actually, it's already here. And so is my new novella ebook, "Getting Gone." Get it today! Watch this first, though.


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








support "the world of steam"

Anyone who knows me knows I love Steampunk. So it's no suprise that I would definitely want to see this guy come to life!

Kick in a few bucks and help bring a pretty amazing new series to life. 

Kickstarter is a way to put the power of creating stuff like this back into the hands of the creatives. No studios. No networks. No red tape to cut through. Pure creative energy on screen. That's a dream for a lot of creatives out there, and now there's a means to make that dream a reality. 


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








vulnerable creative wordslinger

A touchy-feely message from your friendly neighborhood Wordslinger. With guns and missles and manly weapons of mass destruction. Implied.


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








golf balls (and the nature of writing)

Things we know from science. WORD science. 


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








done up wordslinger

It's really pretty impressive how the camera just follows me around.


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








creative apathy and other good times

I'm not a political activist or commentator, and I'm not an advocate one way or another for involvement in politics, so you'll have to take this for exactly what it's worth: I'm not voting.

 

I'd also like to make something absolutely clear: You should be proud of yourself for voting, making your voice heard in any way, large or small. You should be proud that you chose a candidate who closely represents your views. You should be proud that you have the freedom to place that vote. Don't let anyone, especially me, convince you that voting isn't important if it is, in fact, important to you. 
My apathy toward the process is entirely driven by my firm belief that the person occupying the office isn't the problemthe shattered, mangled, openly broken and bleeding system is the problem. I believe that "politically active" should mean "involved in the bureaucracy and mechanics of government," not "involved in the sexiness of politics." It doesn't matter to me who the President is, because he's a powerless figure who can only act as far as the system will let him act. The system, then, is what we should work so hard to change, and then the 4-year-job can practically be filled by anyone.

If you want to be active in government, start ignoring the politics and start digging deeper into the mechanics of the system. Find office holders who actually work to make a change and support them, if that's your bag. But mostly, look for something that needs doing and then fill that gap. IF you want to be active in government.

If you just want the show, the drama, the adrenaline of the race, then you're really, truly in luck. Because that's all this is. The big show. Every four years, a new season. 

 

 


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








Morning Wordslinger

This video will change your life. Or it won't. One of these things is true. The other is not.


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








cereal killer (or "that time I mentioned box-o-lanterns")

If you're not too bloated from all the Halloween candy, you should watch this. It's a video about a guy bloated from Halloween candy.


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








how to be a copywriter (in four pantsless steps)

Learn to be a copywriter! Next week, learn to live in a cardbaord box and eat out of a dumpster!


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.








marketing mvp

BEST. NON. PORN. EVER.


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____________________________________________________________
Kevin Tumlinson is the author of numerous novels, novellas, and non-fiction books, and the host of the Wordslinger Podcast. Try three of his best books for free when you download his starter library at kevintumlinson.com/starterlibrary.
____________________________________________________________

BECOME A SLINGER

Get updates on new books, new posts, and new podcasts, plus be the first to hear about special offers and giveways. And pants jokes. Lots and lots of pants jokes.