Viewing entries tagged
marketing

WPC-075 - Exploding Your Author Platform with Jonny Andrews

WPC-075 - Exploding Your Author Platform with Jonny Andrews

The very first piece of advice any entrepreneur or author gets, when it comes to marketing, is "Build your mailing list." Ask the wise advisor how to do that, though, and you're likely to get a string of overly complicated answers that are more or less a dodge. Because for all the wisdom of the advice, the actionable steps to accomplish building a mailing list are really up to the user. That's one reason why Jonny Andrews built Author Platform Rocket. This service uses highly targeted advertising to help funnel people onto a mailing list. It's the first service of its kind, and it's going to change the game for authors. Listen in on this Wordslinger Podcast interview to hear the full story.


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WPC-058 - Author Marketing with Alinka Rutkowska

WPC-058 - Author Marketing with Alinka Rutkowska

Alinka Rutkowska has a lot to say about how authors can bulk up their mailing lists with new subscribers, build a business around their writing, and (best of all) sell more books. As an author of children's books, she's seen a great deal of success online. And she's sharing the secrets to that success with authors every day. And her tips will work for any entrepreneur looking to boost more sales and move more product. Listen in on this interview with Alinka to get some solid tips for marketing yourself and your work.


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WPC-037 - Reading Body Language with Alicia Cuello

WPC-037 - Reading Body Language with Alicia Cuello

Alicia Cuello
Speaker and a Leading Authority on Body Language
underlyingcommunications.com

We live in a world where we are inundated with information, but some of the most important communication we receive actually goes unspoken and unwritten. Body language tells us volumes with just a glance. And if we could master the understanding of that, we could become far more effective at communicating ourselves. Take it from Alicia Cuello, a leading authority on body language. In this interview she shares some of the tricks of the trade, and how you can use body language in your own life and career. 


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WPC-036 - Caffeinated Entrepreneurship with Brendan Hufford

WPC-036 - Caffeinated Entrepreneurship with Brendan Hufford

There are a lot of reasons to start a podcast, but for some folks (the Wordslinger included) it's about learning from people who have done what we want to do, or have found success in their life that we would find important. It's also about sharing what you learn with as many people as possible, to make a difference in the lives of others. That's the kind of thinking that led Brendan Hufford to start the Entrepreneurs and Coffee Podcast, and to do the work he's doing in building a business that can support his family and his passions. This interview is a fantastic start for anyone looking to begin their own journey of entrepreneurship. And to have a good cup of java.


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WPC-027 - Life and Love Survival with Francesca Hogi

WPC-027 - Life and Love Survival with Francesca Hogi

Ever wonder where the contestants of “Survivor” go when they’re voted off? Francesca Hogi went straight to building a career around helping people get a lot more out of their lives. This week, Kevin talks with a real survivor about life, love, and how to build, market and grow a coaching practice.


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WPC-017 - Supernatural Thrills and Spills with Joanna Penn

WPC-017 - Supernatural Thrills and Spills with Joanna Penn

There’s a growing indie author movement afoot, and it isn’t just limited to the US. Worldwide, authors are putting their stories on the page and marketing their books to an eager audience. And few people have done a better job of this than Joanna Penn—Bestselling Author and host of the Creative Penn podcast! This week, Kevin chats with Joanna about her work, about the evolution of the digital media movement, and about the ins and outs of the business itself.

Learn more about Joanna Penn and her work at http://www.thecreativepenn.com/ 


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WPC-013 - Sean Platt and the Necessary Evils of Self Publishing

WPC-013 - Sean Platt and the Necessary Evils of Self Publishing

Everyone wants to know “the secret” behind self publishing success, but when it comes down to it it’s just one simple rule: Do the work. Writing, marketing, promoting, publishing (repeat), it’s all part of the “necessary evil” of building a publishing empire. And no one knows that better than Sean Platt, one of the trio who grace earbuds every week on the Self Publishing Podcast, and who tickle the frontal lobes of fiction and non-fiction readers alike from their publishing platform, Sterling and Stone. This week, Kevin sits down with Sean for some earnest talk about living the dream.


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WPC-004 - The Power of Surprise Marketing with Andy Nulman

WPC-004 - The Power of Surprise Marketing with Andy Nulman

 This week Kevin chats with Andy Nulman, author of “POW! Right Between the Eyes: Profiting from the power of surprise.” Andy talks about his book, the role of story in surprise marketing, and even the faux pas (or was it genius?) of the Apple/U2 album gaff. 


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WPC-001 - Hello World!

WPC-001 - Hello World!

First episode! This week, Kevin Tumlinson introduces the Wordslinger Podcast, tells you the point of it all, and gives you some tips on storytelling and marketing. Learn the secret to writing a book in 30 days! Plus learn how "free" can be the start of a good marketing funnel for your business.

Whether you're one of Kevin's readers, an indie author, or just someone needs a little marketing advice, there's a story here waiting for you.


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